TATA Sky Roof Run
TATA Sky Roof Run Playable
facebook playable ad
We conceptualised and developed a 3D playable ad for Tata Sky to boost sales of their Direct-To-Home (DTH) cable service. The goal of the game is to jump across roofs of different heights without falling down in order to reach the final building to successfully install the Tata Sky DTH dish. The player receives a promotional offer on completion of the game. Run to make your life ‘Jingalala’!
What we did
  •   Concept Design
  •    User Research
  •    UI / UX Design
  •    Development
  •    Interface Design
  •    Testing
TATA Sky Roof Run in Action!

We love the small details:

The player rolls over only when he jumps from a higher roof to a lower roof.

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